Polaris Transportation application unifies independent links in the supply chain
April 16, 2021
An application developed by Polaris Transportation Group called Freightlens was inspired by the company’s digital platform LiFT (Linked insights For Transportation). The platform has multiple layers and unifies independent links to supply chain participants for digital processing.
Polaris is a transportation and logistics company that provides cross-border shipping of dry goods between the United States and Canada. What sets them apart is their advanced robotics automation. Polaris is the largest privately held Canadian LTL carrier who serves every zip code in the U.S. and every postal code in Canada. Each year they move more than 300,000 orders to or from the United States.
With Freightlens, the objective is to offer seamless integration to the company’s carrier partners, as well as clients (shippers, brokers, manufacturers) and suppliers and allow them to connect to the LiFT platform where they can utilize applications for process documentation, invoicing, real-time status updates, etc., throughout the entire supply chain.
The goal and vision for the transportation and freight marketspace is to unify supply chain activities across multiple market segments globally. It’s all about moving quickly, effectively and securely.
“We want to create a digital platform that offers the ease of doing business with full transparency throughout the supply chain freight lifecycle,” says Dave Brajkovich, Chief Technology Officer for Polaris.
“The Freightlens technology is a win-win and can work like gears and cogs in a well-oiled machine without resorting to unnecessary middleware components. Today, the logistics marketspace has an opportunity to digitize but only if people don’t work in silos which has been a problem for the industry.”
With this technology, clients benefit from a transparent virtual view of their freight movements without having to reach out to multiple partners for status updates. This would include visibility of additional costs and movement challenges encountered by the freight through its journey and allow for decisions to be made proactively so as to avoid any surprises.
To find out more about Freightlens digital platform LiFt, contact Dave Brajkovich dbrajkovich@polaristransport.com